6. On The Market

Seller Guide: On the Market

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Launch Day!

It's time to bring on the buyers! The moment the property is listed, it is broadcast to all real estate websites and their registered users. The listing is also immediately sent to agent and broker “hot sheets” and to their clients who have asked to be notified of new listings.

We send listing emails and text alerts to our interested buyers and post an ad on social media sites like Facebook.

Secure Showing System

We only use the secure SentriLock lockbox to store a set of keys outside your home. To open the device and retrieve the key, agents use an app installed on their phone or a key card. An agent must be a member of the MLS and be up to date on dues to use the Sentrilock system.

Sentrilock is integrated with the ShowingTime system to control access to your home. 
Agents will request showings through the MLS or mobile app and you will approve showing requests by phone call, text, email or through the Seller ShowingTime app.

Buyer Showings

The first showing of a home is when potential owners get that gut feeling of “we could live here”. 
Buyers initially look at basic requirements like the location, how space is laid out, and if the outdoor spaces meet their needs.

Most buyers looking at homes will be evaluating how much work a home would require when they move in. That’s why you need to take care of all the small repair jobs before you list.

Second and third showings are usually for deciding to buy a particular home or eliminating it from the shortlist. These showings are frequently much longer than the first showings. Be patient with these longer showings and give buyers the time to envision how they will live in the home.

Feedback Pros and Cons

Feedback is tricky. Of course, sellers want to know that their home is appreciated, if an offer is coming, or if the buyer has any questions. 

But there can be downsides to feedback. First, who is it from, the showing agent or the buyer? Which one thinks the home is too small or over-priced?

Some buyer agents will use feedback to start the case for an offer by pointing out problems with the house or the price.

On the other hand, some listing agents want feedback to convince a seller to fix a problem or lower the price. It’s a way for a listing agent to avoid preparing a seller for the realities of the market. 

Do you want random or newbie agents advising you on how to sell your house? 

We ask for feedback after every showing and sometimes we learn something. So, read it, but with a grain of salt; we never rely on other agents to do our jobs for us.